EST is a chef-guided walking tour of Seattle’s iconic Pike Place Market. The tour navigates through the fascinating maze of the historic market while hearing great stories and eating the tasty bites.

They needed a logo, branding, and website that was classy, colorful, tasteful, fun, and delicious. The playful branding that exploded out of the logo I created for them translated beautifully across the website and print collateral to promote their fantastic tours.

The design has remained strong over several years and the logo has become recognizable to many throughout the market because of its prominence on the tour guide’s uniform.